F&F

Style It Out: SS26

A fully integrated SS26 collection launch, playing on the hell of holiday travel to land the brand platform: Style It Out.

Agency: BBH

To mark the launch of F&F’s SS26 collection, we played on the hell that is holiday travel to bring a fresh look to traditionally beach-heavy summer fashion campaigns. Working holistically within TV, OOH, PR and social, we created a fully integrated campaign that taught holiday makers how to Style It Out at the airport and beyond.

You can find the TV and OOH work here.